Based in Winston-Salem, North Carolina

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Based in Winston-Salem, North Carolina *

Day-of Event Management

& Wedding Planning Services

The Intent Weddings & Events offers event management & wedding planning services.

We strive to curate intentional moments in every event.

Intention [noun]: what one intends to do or bring about.

Intentional [adj.]: deliberate, purposeful, thoughtful, & planned.

  • Great question! A Venue Coordinator is not the same as a Wedding Day Coordinator. The role of a Venue Coordinator (in most cases) is to strictly coordinate and handle venue needs. On the event day, most Venue Coordinators are on-site and will come and go throughout the duration of the event. Wedding Coordinators (Day-of Coordinators, Full-Service Planners, Month-of Coordinator, etc. - there are many planners with their own personal style and design of how they work, so be sure to ask questions!) coordinate and assist the Wedding Day. We work for the couple, so we are responsible for all events happening day-of, working with vendors, decor, timelines, and being the point of contact for any questions (this helps ease stress for the couple day-of).

  • We LOVE to travel! The Intent is willing to travel both nationally and internationally. Let's chat!

  • In short, yes! For weddings, we have found our love for Month-of/Day-of Management and believe we best serve our clients in this role. We do not offer full-service planning at this time.

  • We would love to connect with you! Please fill out and submit our contact form. We will be in touch shortly!

  • "I've had the honor of working with Payton to execute several successful weddings & events over the past few years. Payton is such a joy and light to work with. She is very knowledgable about the planning process for weddings and events and has the ability to quickly resolve any unforeseen occurrences. I would highly reccomend Payton's services!"

    -Asia

  • "When Kyle and I got engaged and began brainstorming about what we wanted our special day to include, we immediately thought of Payton and Britt, to be our wedding planners/day of coordinators. Payton and Britt were incredible and they worked very closely with us to ensure that our big day was full of everything we wanted and more. Payton helped us create our vision board, helped us budget, and communicated with all of the vendors, which was such a HUGE help prior to the weeks leading up to the wedding. Payton helped to create our wedding day timeline, which was very thought out and easy to understand for everyone in the wedding party. Payton and Britt are the sweetest people I know and their biggest desire is to ensure that your big day is everything you could have dreamt of and more. My wedding day was the best day of my life, and I believe that it would not have been as amazing as it was without her and Britt. Both ladies are incredibly talented and so wonderful to work with. Wedding planners/coordinators are the backbone to the wedding industry. Britt and Payton brought our vision to life and we highly recommend hiring a wedding planner/coordinator for your big day, but even more so, hiring these wonderful ladies to be apart of your special day!"

    -Hannah

  • "Payton was my day of coordinator for my wedding and was the best! She made everything run smoothly, and she was there to answer any and all questions leading up to the wedding. She is extremely organized and has the best recommendations. I have already recommended her to a few of my friends. Truly the best and made the day happen!"

    -Anna

  • "Payton, is not only the most kind genuine human being she is AMAZING at what she does. She LOVES what she does. That’s hard to come by these days. I never thought anyone would be able to put up with a bride like me- anxiety ridden and all over the place. I was way wrong- Payton made me feel as if all the feelings I was feeling were valid and continuously showed that everything was going to be okay. Payton was organized and most of all she has fun with the chaos that a wedding can be. I trusted Payton 110% with my wedding day. I knew if something went wrong she would be running to fix it or make it better. I not only am praising Payton as a wedding coordinator I’m praising her as my now friend and as a person. You can’t find a heart bigger than hers. She will be go above and beyond wedding related or not. She will be there for you. Payton knew I had some family issues going on and something I will never forget is her offering to buy groceries or help in any way. Payton went outside of her job title and cared about me as a person. Me and my now husband can’t give enough praise to her. If you need someone for your wedding I am telling you, you won’t regret it. God put her in our life for a reason and we are forever grateful. My wedding my beautiful and Payton handled it with bliss. We love you forever Payton!!!!"

    -Jessica

  • "I will forever be grateful for having Payton by my side throughout my wedding planning prcoess! I knew that wedding planning was going to be stressful, but Payton took the stress right away!! Payton communicates with you thoroughly to fully understand your vision and how to make it come to life. The morning of my wedding went as smooth as possible all thanks to her. There were a few hiccups the morning of, which in most cases will happen, but Payton handled the situation quickly and professionally. I could never thank her enough for being so caring and trust worthy during this process. I would recommend her to anyone that is getting married over and over again. Thank you so much, Payton!!"

    -Breanna

  • "Working with Payton was one of the best decisions we made during our wedding planning journey. From the start, she was always available by call, text, or email, making communication so easy and stress-free. Her organization and attention to detail were truly impeccable. For example, when the menus weren’t provided on the day of, Payton effortlessly took care of the issue—she had them created, printed, and picked up in no time. I showed her my Pinterest board, and she seamlessly brought every idea to life in the most beautiful way. I felt completely confident in her abilities and knew I could rely on her throughout the entire process. Not only was she great at her job, but she was also incredibly kind and thoughtful. I would love the chance to work with her and her amazing team again! Love you!!"

    -Melissa

  • "From the moment we started working with Payton, we knew we were in great hands. Her service was absolutely fantastic, and she went above and beyond to ensure the wedding day was perfect. Every detail was handled with such care and precision—it was clear how much she genuinely cared about making the vision come to life. One of the most impressive aspects was her ability to navigate unforeseen circumstances with ease. When a few surprises popped up, Payton tackled them head-on and kept everything running smoothly. Her calm and collected approach took so much stress off our shoulders, allowing us to truly enjoy the special day. If you’re searching for a wedding planner who combines professionalism with a personal touch and handles every detail (and hiccup) with grace, look no further than Payton/The Intent. We’re so grateful for her incredible support and for making the day unforgettable! We love Payton!!"

    -Tiffany

  • "Payton and her team did an amazing job coordinating a wedding we had at our venue. They were professional and detailed orientated every step of the way, going above and beyond to meet the needs of their client. Would highly recommend them to plan your next event! They are incredible!!"

    -Brandee

  • "Payton was an absolute joy to plan an event with! From start to finish she was attentive, well organized and available for any questions we had. She helped us plan even down to the smallest details that helped make our event a success. I couldn’t recommend Payton and the Intent enough- from weddings to events they can help you plan anything you need!"

    -Megan

  • "As the mother of the bride, having The Intent was our greatest choice, in the planning process! Payton was by our side all along the way. She stayed on top of things to avoid stress for us. They have built great relationships with local vendors and are excited to work with new ones. Having a planner is a huge blessing throughout the planning and “day of” cannot be peaceful without their help! Payton and Britt made sure our bride’s vision came to life, all while we just enjoyed being in the moments, all day long. What an amazing and God filled day we were able to gift our precious daughter, her groom, and all of their guests. The Intent is worth every penny, plus some! ❤️"

    -Lindsay

  • "Our day could not have gone more perfect all because of Payton!! From the start when we signed the contract, Payton immediately jumped in & took so much stress off of us. From speaking to every single vendor, to lining everything up perfectly, to executing the day, to packing my (the bride) overnight bag, she truly did it ALL. We could never thank her enough or recommend her enough! She’s someone who loves what she does & that’s so evident in her work. We love her & made a lifelong friend in her!"

    -Savannah

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2025 & 2026